LAFFUA PARTNER PLANS

Build Your Local Presence. Get Discovered.

Laffua is a local discovery and digital showroom platform helping customers discover local businesses, products, services and experiences.

Our primary categories currently include:

Fashion & Beauty | Mobile & Technology | Electronics

Other local categories may also be introduced as Laffua grows.

1. A SIMPLE PARTNER MODEL

Laffua follows a single, equal-participation Partner Plan model.

There are no separate:

• Premium;

• Featured;

• Standard; or

• Starter

tiers under the current Partner Plan structure.

Every participating showroom partner receives an opportunity to be presented through the Laffua platform.

2. WHAT A PARTNER MAY RECEIVE

Depending on the applicable Partner Plan and arrangement, Laffua may provide:

• Website listing

• Digital showroom presence

• Product listing and presentation

• Business information

• Product/business photography support

• Short-form promotional videos

• Long-form promotional videos

• Editorial or blog opportunities

• Social-media content opportunities

• Business storytelling

• Other promotional content developed by Laffua and/or TFG

Content formats, frequency, duration and production schedules may be determined by Laffua.com, TFG, or both jointly.

3. WEBSITE SHOWROOM

Participating businesses may be represented within Laffua's website through a common discovery and showroom structure.

Laffua's objective is to provide an equal opportunity for discovery, rather than a permanent paid visibility hierarchy.

The website may display:

• business information;

• product information;

• images;

• categories;

• contact information; and

• promotional material.

4. PRODUCT SLOT ALLOCATION

Laffua's current operational framework provides for 48 product slots.

These slots are intended to be equally allocated among participating showroom partners, including Laffua where applicable, subject to the number of participating partners and the current technical capacity of the platform.

The allocation may change as the number of partners and platform capacity change.

Product Slot & Variants: Each allocated product slot represents one product listing and may contain multiple variants (such as colour, size, design, or other applicable variations) where supported by the website structure.

5. DEDICATED BUSINESS PAGE

A partner may request a dedicated or expanded business page.

A dedicated page is an additional service and may be available at an additional cost.

The scope, price and deliverables will be communicated separately before the service is confirmed.

6. SHORT-FORM VIDEO

Laffua and/or TFG may create short-form promotional content generally approximately 60 seconds or less.

Possible formats include:

• product presentation;

• shop presentation;

• business introduction;

• interview;

• survey;

• promotional feature;

• social-media reel; and

• other creative formats.

The final duration, format and frequency are determined according to editorial and production requirements.

7. LONG-FORM VIDEO

Laffua and/or TFG may create longer promotional or editorial content generally approximately 10 minutes.

Possible formats include:

• business interview;

• shop walkthrough;

• podcast;

• founder/owner story;

• product story;

• survey;

• behind-the-scenes feature;

• local business documentary; and

• other editorial or promotional formats.

Duration, frequency, content type, shooting location and production approach may be determined by Laffua.com, TFG, or both jointly.

8. EDITORIAL & BLOG CONTENT

Laffua may publish editorial or blog content relating to:

• participating businesses;

• products;

• categories;

• local activities;

• local stories; or

• other relevant subjects.

Topics and editorial direction may be determined by:

Laffua.com,
The Filming Grid,
or Laffua.com and TFG jointly.

Partners may provide information and suggestions, but final editorial decisions remain with Laffua/TFG.

9. PARTNERSHIP START DATE & ONBOARDING

For paid Partner Plans, the Partnership Start Date is the date on which Laffua receives the partner's full applicable payment.

The following period, for up to 7 calendar days, is the Onboarding Period.

Onboarding may include:

• photography/material collection;

• editing;

• business and product information collection;

• initial listing preparation;

• initial website upload; and

• other onboarding activities.

The Onboarding Period does not count against the partner's regular monthly content allocation.

If Onboarding Finishes Before Month-End

If onboarding is completed before the end of the calendar month in which the Partnership Start Date occurs, the partner receives a credit for the unused remaining days of that month, applied toward the partner's next payment.

If Onboarding Continues Through Month-End

If onboarding is still in progress at month-end, no credit applies for that month.

Month 1, representing the full monthly service allocation, begins on the 1st day of the calendar month following completion of onboarding.

Delays

Partner-caused onboarding delays do not increase the applicable credit.

Delays caused by Laffua and/or TFG do not reduce the partner's paid monthly quota.

10. SEPTEMBER 2026 PARTNER LAUNCH INITIATIVE

1 September 2026 – 30 September 2026

September 2026 is Laffua's Partner Launch Month.

Eligible participating partners may receive complimentary:

• website listing;

• partner onboarding;

• promotional short-form content;

• promotional long-form content; and

• initial digital presentation.

This initiative applies only during September 2026.

It is an introductory launch initiative and does not establish a permanent free Partner Plan.

Paid Partner Plan arrangements apply after the September initiative according to the Partner Plans then in effect.

11. PROFESSIONAL SERVICES — TFG MODEL

Laffua and TFG also support promotion of service professionals and individuals whose activities do not require a product showroom.

Examples may include:

• Doctors

• Engineers

• Teachers

• Mechanics

• Consultants

• Other service professionals

Such professionals may be promoted through The Filming Grid's own media channels, including YouTube, Facebook and Instagram.

This is a separate model from the Laffua digital showroom.

Professional promotion does not automatically include:

• a Laffua showroom listing;

• a product slot;

• product allocation; or

• Partner Plan benefits.

12. CONTENT PRODUCTION

Photography, video production, editing and other creative work may be undertaken by The Filming Grid or otherwise arranged by Laffua.

Partners may need to provide reasonable access to:

• premises;

• products;

• personnel;

• information; and

• other materials required for production.

Final creative treatment remains subject to Laffua/TFG production and editorial standards.

13. IMAGE & CONTENT UPDATES

There is no fixed ₹500 image-update fee under the current Partner Plan.

Additional work outside the agreed service scope may be offered as a separately priced service.

Any additional charge will be communicated before the additional work is undertaken.

14. EQUAL DISCOVERY PRINCIPLE

Laffua's Partner Plan follows a simple principle:

Every participating local business deserves an opportunity to be discovered.

Accordingly, Laffua does not classify partners into Premium, Featured, Standard or Starter tiers.

Visibility may naturally vary because of editorial decisions, content availability, website structure and platform requirements, but the Partner Plan itself does not establish a permanent paid ranking hierarchy.

15. SERVICE DEVELOPMENT

Laffua is an evolving digital platform.

Partner services, content formats, website features and operational procedures may develop as the platform grows.

Material changes affecting existing paid arrangements will be handled according to the applicable agreement and published terms.